WordPress Content Management System

It’s been nearly ten years since I started setting up small business websites for my customers, and in that time I’ve moved from using HTML and CSS to Content Management Systems like Joomla and now exclusively WordPress.

WordPress is an open source CMS (Content Management System) which is used by 27% of the web, and this includes websites by Vogue, Bloomberg and Beyoncé.

Having a CMS (Content Management System) means that your website can be easily managed with a user-friendly interface like the WordPress dashboard.

For me, WordPress is nearly always the perfect solution for a small business website. 

Why Choose WordPress?

  • 1. Easy to Install, Set-Up & Manage

    People are often surprised at just how easy it is to get started with WordPress using The Famous 5-Minute Installation.

    However, before you install WordPress you will need a domain name and website hosting. I recommend reading the getting started documentation on wordpress.org before you begin. I usually manually install WordPress using an FTP (File Transfer Protocol Client) like FileZilla.

    Once installed you can then go to your URL (www.mydomain.com) to complete the set-up. WordPress setup includes selecting your language, the site title and the username and password that you will use for logging on to the dashboard.

    The WordPress dashboard is where you can manage all of your website’s data and settings including posts, media, plug-ins and themes. I find that the WordPress dashboard and interface is intuitive and easy to use across all devices.

  • 2. Excellent Features & Flexibility

    WordPress has great built-in Search Engine Optimisation (SEO) and the majority of WordPress themes are responsive (easy to view across mobile devices) which helps with your search engine ranking.

    WordPress can be used for a whole range of business purposes, including, small business blogs, brochure sites and E-commerce stores. In fact, you can be almost guaranteed that there is a premium theme available to suit your specific business category, be it fitness, food or fishing!

    On starting out with WordPress, I used industry specific themes for my customers, but over time I realised it’s better to go for highly flexible and customisable themes.

    This is because the themes with the highest sales and reviews are more likely to be improved and supported over time. The last thing you want is to be stuck with an outdated theme that is no longer updated or supported.

    There are some great free and premium themes available from WordPress. Premium themes can also be found on Themeforest and Creative Market or a framework like Genesis is also a good option for starting out.

    Extra functionality can be added to your WordPress site with an extensive range of free and premium plug-ins. Some of my favourite plug-ins include Yoast SEO for search engine optimisation, Gravity Forms for contact forms and WooCommerce for online stores.

    However, it is worth noting that the more plug-ins you have installed, the more you are at risk from viruses and hacking especially if these plug-ins are not kept up to date. Have a look at security plug-ins like WordFence to help keep your WordPress website virus free.

  • 3. Community Development, Improvement & Support

    WordPress is open source software which means that it’s free and is continuously being developed, improved and supported by a worldwide community.

    With over 15 million websites using WordPress, it’s always a comfort to know that when I come across an issue or if I can’t figure something out, there’s bound to be someone in the WordPress community that has experienced the same thing and/or knows how to fix it.

    I highly recommend taking advantage of the many WordPress forums, facebook groups, blogs and tutorials available online. There’s also WordPress meetups and WordCamps all over the world.

    In addition, WordPress is regularly updated by developers who make improvements to the software code, security and functionality.

    In my opinion, the reason why WordPress continues to be the most popular content management system is because of the strength of the WordPress community. Both developers and users are very passionate about the software and are happy offer help and advice to new WordPress users.

Content Management Systems

Do you use a content management system? If so, which one do you use and what are your thoughts on WordPress? I would love to hear from you in the replies section below.

Image via Unsplash

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